A commitment that worries people
It is the objection I hear most often: an engagement of six months or a year feels like too strong a tie with someone you do not know yet. It usually falls away once it is clear what happens in those months. First come the conversations with the whole company and the choices made with the owners. Then come the weekly meetings that bring those choices into the work, correct them and keep them alive.
To build trust
To those who hesitate I also offer quarterly packages for complex processes, or engagements of one day or one month. They show what I do and make the language of my work familiar, before a longer commitment.