What comes out of it, area by area
Work on direction produces shared priorities and a list of initiatives to stop, rethink or strengthen. Work on the organization produces aligned roles and processes and a common language between the owners and management. Work on identity produces a written definition of who you are and who you are not, with the rules of language that follow from it. The details are on the My work page.
The plan and the work that keeps it alive
The document matters less than the work that keeps it current: the weekly meetings, the course corrections, the decisions made with criteria the company has made its own. How the strategy changes along the way is explained in Does the strategy change during the work?